[Marketing] Sugar Boot CDs

[Sean DALY]

Hi Mike

As far as I know we don't have a CD art template available, it would
be great if you could develop that... I'm not sure Christian or Eben
or Gary could help with that right now, we are overloaded with design
needs

For a "classic" CD-ROM there are usually three templates involved:

* The round CD label itself
* A booklet (front of jewel box), usually 4 pages (folded rectangle)
* U-Card (back of jewel box), contains spine info in 2 orientations
for easy shelf identification

My suggestion to save time would be to do only the round CD label,
discs can be placed in flat "CD single" jewelboxes or form-fitting
round plastic cases.

In terms of direction, I suggest for the basic layout:

* "Sugar learning platform" text, sugar in one of 12 "official" color
schemes, other text grey in VAG Rounded Light (or MGOpen
Modata)(smaller text should be Helvetica)

* Descriptive title text: "Boot Helper CD", subtitled "Requires Sugar
on a Stick (available separately), use this CD if USB stick can't boot
an old PC". It may be useful to put in a small USB stick graphic or
photo (note: I don't have SoaS beauty shots yet)

* Smaller Sugar Labs logo somewhere

* On white or black background (I prefer white because faster/easier
print jobs and I think looks nicer)

* CD-ROM logo (I have an EPS I can send you if you don't have that).
This is important to avoid confusion between DVD films

* if you wish, local Labs text and/or URL

* Short instructions in small text e.g.: "go to
http://wiki.sugarlabs.org/go/Sugar_on_a_Stick to download Sugar on a
Stick and for instructions to load a USB stick for use with this CD"

To avoid clutter, the following could be arranged in tiny text in a
ring around the outer rim of the CD:

* A copyright notice such as "Copyright (c)2009 Sugar Labs and Contributors"

* Version information. Very important. However, I don't believe there
exists version information for versions of SoaS, in that case I guess
it would be best to put a month-date "June 2009".

* Text: "Please visit www.sugarlabs.org for more information about the
Sugar Learning Platform, for additional Activities for children, and
to check for updates to this and other Sugar software."


What do you think?

Sean



On Sun, Jun 14, 2009 at 5:44 AM, Mike Lee<curiouslee at gmail.com> wrote:
> I'm just following up to clarify the deal with handing out Sugar CDs
> at NECC. As I understand it, we will be making up CD labels (still
> need source art or direction on what to adapt) and burning CDs. Kevin
> and Jeff have worked at the NECC open source pavilion before and say
> that they had hundreds of Ubuntu CDs evaporate quickly. I think we'll
> have to ration ours to give out to folks who demonstrate some mild
> interest. If these are boot CDs, we must make it clear on the label
> that one still has to download the Fedora utility to burn SoaS onto a
> USB drive. If we don't make this explicit, people will think the CD is
> an installer or the ready-to-go LiveCD.
>
> Mike
> _______________________________________________
> Marketing mailing list
> Marketing at lists.sugarlabs.org
> http://lists.sugarlabs.org/listinfo/marketing
>