[Marketing] referrals

[David Farning]

On Sat, May 2, 2009 at 8:49 AM, Tomeu Vizoso <tomeu at sugarlabs.org> wrote:
> On Tue, Apr 28, 2009 at 22:29, Sean DALY <sdaly.be at gmail.com> wrote:
>>
>> In the meantime, our visibility now can be a springboard to recruit
>> developers and other contributors - I'm thinking we should mention the
>> IRC channel in the next release or the one after - time after time I
>> see newcomers with lots of questions and they are pleased to find
>> answers & dialogue. As an IRC newbie only two short months ago, I find
>> that it is a super-efficient way to establish contact.
>>
>> So concerning recruiting: we have a good Getting Involved page, but
>> perhaps we could work in a way for each team to describe & update the
>> kind of help they need most right now? For example, after "Tasks
>> typical in this role:" a section "Help urgently needed to:" ?
>
> I think we should take into account that the FOSS community have
> specific channels that will be more efficient when we try to recruit
> developers, testers, translators, etc
>
> Wonder if we could pick up Greg's brains on this and get written some
> kind of "Pocket guide for FOSS projects that want to increase their
> communities".

Until we get a chance to pick his brain....

So far I have found a few high value channels.
Ubuntu's Loco Team program - Theses are regional teams of enthusiasts.
They excel and local marketing, localization, and grass roots
building.

Fedora's Ambassadors program - These are individual who work together
to ensure that there is a Fedora presence at any and all relevant
events. They excel at providing an on ramp for new contributors.  It
is a chance to start getting involved in Fedora at a fun and useful
level.  Face to face word of month is probably the most effective
means of engaging new users and participants.

Secondly, because ambassador are focuses an attracting new community
members and are often new community members themselves, the are great
forcing the 'project' to remain inviting.

Partners - From a business pov, partner programs can be very
effective.  Partners programs tend to be focused on identifying
organizations and projects who have aligning goals, and then figuring
out how to work together.

Overall, I think that we are on the right track.  We have a couple of
holes, but all community project have holes.  If we didn't have holes
there wouldn't be any itches to scratch:)

Walter is working on the high level mission and message.
Caroline and the math4 team are creating solutions for specific
education scenarios.
The developer are continuing to push forward step by step to increase
usability and functionality.
The marketing team is steadily raising project awareness without over promising.
Fred is steadily working his way through the wiki to increase it's usability.

and the list continues....

david

> Regards,
>
> Tomeu
>
>> Note to Caroline - I am mulling over your mail about a link to there
>> in the sitewide navbar, I will make an updated suggestion to Christian
>> on the list in the next day or two
>>
>> thanks
>>
>> Sean
>>
>>
>>
>> On Tue, Apr 28, 2009 at 8:49 PM, David Farning <dfarning at sugarlabs.org> wrote:
>>> Interesting lifehacker.com sent wiki.sugarlabs.org 600 referrals yesterday.
>>>
>>> Another less positative note is that the average viewer looks at 2.5
>>> pages before leaving the site.
>>>
>>> david
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>