[Marketing] Fwd: Update on the Sugar Labs website refresh

[Sean DALY]

---------- Forwarded message ----------
From: Sean DALY <sdaly.be at gmail.com>
Date: Thu, Jun 30, 2011 at 1:11 PM
Subject: Re: Update on the Sugar Labs website refresh
To: Christian Marc Schmidt <anything at christianmarcschmidt.com>, John
Tierney <jtis4stx at hotmail.com>, Walter Bender
<walter.bender at gmail.com>, Bernie Innocenti <bernie at codewiz.org>, Gary
C Martin <gary at garycmartin.com>, IAEP SugarLabs
<iaep at lists.sugarlabs.org>


Many thanks Christian for this update

Yes I too saw that although Walter (the Sugar Digest [1]), myself (on
the lists [2] plus the olpcnews piece [3]), John (on the lists [4]),
JT & Mike (on the lists [5]) all asked for content, there was little
or no reaction. I believe we need to ask more concretely, i.e. "for
the X page we need a Y visual" - even if this means a list of
requests. I can't help but feel that the day the new site goes live
there will be complaints, while assistance now will make the site the
best it can be!

Another next step is to assemble a teacher panel to assess the site
usability. The Marketlab study [6] clearly showed that teachers are
not finding the information they need on our current sites, and
coupled with the high technical barriers to installing and configuring
Sugar means we discourage too many teachers from even trying
Activities. Teachers, contact us please to participate in the panel!

thanks

Sean

1. http://walterbender.org/?p=431
2. http://lists.sugarlabs.org/archive/iaep/2011-March/012783.html
3. http://www.olpcnews.com/software/sugar/teachers_help_us_improve_the_sugarlabs_website.html
4. http://lists.sugarlabs.org/archive/iaep/2011-April/012959.html
5. http://lists.sugarlabs.org/archive/iaep/2011-April/012843.html,
http://lists.sugarlabs.org/archive/dextrose/2011-April/001234.html
6. http://wiki.sugarlabs.org/go/Marketing_Team#MIT_Sloan_MarketLab_Study


On Wed, Jun 29, 2011 at 11:22 PM, Christian Marc Schmidt
<anything at christianmarcschmidt.com> wrote:
> Hi everyone,
>
> John and I wanted to give you a brief update on the status of the
> website. For the last few months we had the benefit of working with
> two RIT students, JT and Mike, who helped us take initial steps in
> launching a new and improved public-facing website. With their help,
> we identified the shortcomings of the current site and the
> opportunities for (a) better articulating the Sugar value proposition
> and (b) keeping the site current with events and progress made by the
> developer community.
>
> There were a few learnings along the way: While JT and Mike were able
> to gather and produce a fair number of assets, it was far more
> difficult to get all the content we had hoped for and which we know
> does exist. This means that we will be reaching out to the community
> again in a short while to help us fill in the missing pieces. In the
> meantime, thank you to all of you who helped to provide content in the
> first round!
>
> Next steps are to make further traction on the UI design in order to
> give us a scaffold to populate with content as it comes in. This will
> be happening over the next few weeks, and we'll keep all of you
> updated when there are opportunities for feedback.
>
> Thanks, and more to come,
>
>
> Christian
>
> --
> anything at christianmarcschmidt.com
> 917/ 575 0013
>
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>