[Marketing] Competitive Landscape: Marvell Moby $99 tablet "Designed for the World's Students"

Sean DALY sdaly.be at gmail.com
Fri Mar 19 10:09:16 EDT 2010


My understanding is that image is a prototype, not the final
product... we'll wait & see :-)

Marvell could have multiplied their press impact with photos and
didn't; my guess is that they had the hard deadline of the publisher's
conference but couldn't organize a mockup or finalized prototype in
time

Sean


On 3/19/10, Carlo Falciola <cfalciola at yahoo.it> wrote:
>
>
>   Here's a picture....
>
>  http://www.engadget.com/2010/03/19/marvell-pitches-99-moby-tablet-as-textbook-alternative/
>
>
>
>  ciao carlo
>
>
>  --- Ven 19/3/10, Sean DALY <sdaly.be at gmail.com> ha scritto:
>
>  > Da: Sean DALY <sdaly.be at gmail.com>
>  > Oggetto: [Marketing] Competitive Landscape: Marvell Moby $99 tablet "Designed for the World's Students"
>
> > A: "Sugar Labs Marketing" <marketing at lists.sugarlabs.org>
>
> > Data: Venerdì 19 marzo 2010, 12:13
>
> > http://www.marvell.com/company/news/press_detail.html?releaseID=1397
>  > http://www.prnewswire.com/news-releases/marvell-drives-education-revolution-with-99-all-in-one-moby-tablet-designed-for-the-worlds-students-88376967.html
>  >
>  > No images yet.
>  >
>  > 1-to-1 pilot announced for Washington DC in "an at-risk
>  > school".
>  >
>  > OLPC contribution mentioned.
>  >
>  >
>  > Positioning:
>  > * Vehicle for Armada 600 processor
>  > * High performance multimedia capable
>  > * Low price (yet another confirmation of the magic "$100"
>  > number)
>  > * e-reader.
>  > * Replace bulky, heavy, out-of-date textbooks (1 zillion
>  > parents will
>  > agree about the weight)
>  > * Partnerships with educational textbook publishers
>  > (announcement made
>  > at Future of Publishing conference keynote)
>  > * "Collaboration" through internet connectivity
>  > * Complementary to OLPC, since targeted at developed
>  > countries.
>  >
>  >
>  > From the PR: "support for multiple software standards
>  > including full
>  > Adobe Flash, Android™ and Windows Mobile." Note that
>  > Adobe's new
>  > strategy to counter the nonFlash iPhone/iPad is to use the
>  > word
>  > "full"; implying that nonFlash devices cannot access the
>  > "full
>  > internet".
>  >
>  > It is rumored that Apple's iPad will be released with an
>  > education
>  > focus or package.
>  >
>  > Sean
>
> > _______________________________________________
>  > Marketing mailing list
>  > Marketing at lists.sugarlabs.org
>  > http://lists.sugarlabs.org/listinfo/marketing
>  >
>
>
>
>
>


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