[Marketing] Merchandise / Swag: Cafepress? Spreadshirt? Zazzle? Printfection? VistaPrint?

[Seth Woodworth]

Sorry that I missed the meeting earlier today, I really wanted to
participate.

What was the point of splitting the focus?  It seems more difficult to
skin/customize two stores.  I highly highly suggest not splitting focus into
two places, be it CafePress or any given store.


On Tue, May 26, 2009 at 5:44 PM, Sean DALY <sdaly.be at gmail.com> wrote:

> Such help greatly appreciated, thanks Seth.
>
> At this afternoon's SL marketing meeting
> (http://meeting.sugarlabs.org/sugar-meeting.log.20090526_1108.html) we
> decided to deal with Spreadshirt for Europe and Cafepress for North
> America, we are planning a PR push at the end of June and can't spend
> time comparing solutions with a fine tooth comb.
>
> My understanding is these services aren't exclusive, anyway, i saw a
> video on YouTube of a guy who had the same design done on 3 of them
> (and Spreadshirt came out on top for t-shirt quality but it might have
> been a Spreadshirt guy ;-)
>
> thanks
>
> Sean
>
>
> On Tue, May 26, 2009 at 11:36 PM, Seth Woodworth <seth at isforinsects.com>
> wrote:
> >
> > I am a big fan of Spreadshirt.  As a nifty philanthropic org SugarLabs
> may
> > be eligible for some kind of discount / special offer.  If SL is happy
> with
> > the idea I have a few contacts at Spreadshort that may be willing to
> offer a
> > good deal.
> >
> >
> >
> > On Mon, May 25, 2009 at 9:39 PM, Caroline Meeks <
> caroline at solutiongrove.com>
> > wrote:
> >>
> >> +1
> >>
> >> On Sun, May 24, 2009 at 9:32 AM, Sean DALY <sdaly.be at gmail.com> wrote:
> >>>
> >>> http://www.cafepress.com
> >>> http://www.spreadshirt.com
> >>> http://www.zazzle.com
> >>> http://www.printfection.com
> >>> http://www.vistaprint.com
> >>>
> >>> Let's offer Sugar Labs branded T-shirts, stickers, badges (buttons),
> >>> coffee mugs, messenger bags, mousepads, &c !
> >>>
> >>> Perfect booth stuff. Great for spreading the word - walk through a
> >>> crowd, 500 impressions :-)
> >>>
> >>> Here are five well-known "print-on-demand" services (feel free to
> >>> point us to any others!). The concept is, there is no stock or upfront
> >>> bulk orders like with traditional printers. We provide the graphics,
> >>> the supplier does printing and fulfillment (including returns &
> >>> exchanges, a perennial headache). Listings can vary from simple (users
> >>> have to find our stuff on the supplier's site with keywords) to
> >>> branded shop (users may not notice except for the URL they are off our
> >>> site) to embedded (users are on our site but the backend is at the
> >>> supplier's).
> >>>
> >>> Each one has strong points/weak points: for example Spreadshirt has
> >>> good presence in Europe; Printfection offers T-shirts in many colors
> >>> and provides APIs for a store on the designer's site (probably
> >>> overkill for us).
> >>>
> >>> My impression is that signing up is not exclusive; we could go with
> >>> any combination and make recommendations to site visitors based on
> >>> delivery destination.
> >>>
> >>> Royalty rates, margin structures differ but my main concern would be
> >>> quality + breaking even, if such a service doesn't cost us money we
> >>> are already ahead by benefiting from the "free advertising" of t-shirt
> >>> or bag wearers.
> >>>
> >>> Is quality comparable? I have no idea, but Spreadshirt has a good
> >>> reputation. A friend of mine has used Cafepress for some time and
> >>> never had a complaint.
> >>>
> >>> What I really like about these solutions is:
> >>> * We can offer all 24 variants of our logo (the 12 combos on either
> >>> white or black background); it will be interesting to note the
> >>> hit-parade of sales
> >>> * The Home View!
> >>> * The Neighborhood View!
> >>> * Big Icons of our favorite Activities... in different colors?
> >>> ("EToys, a Sugar Activity")
> >>> * Screenshots with impact (Speak saying something, Moon)
> >>> * a Sugar Labs USB stick with text "Sugar on a Stick"
> >>> * more ideas?
> >>>
> >>> We could shamelessly steal a great idea from our friends at OLPC
> >>> France: a little rectangular Sugar Labs sticker which fits right on
> >>> the hinge of an XO-1. Would be great for G1G1 "get 1" XOs...
> >>>
> >>> Help please, let's look at these together and make a recommendation
> >>> for one or more suppliers... they seem very similar to me based on our
> >>> needs, but they may have licensing issues or something.
> >>>
> >>> If we get this going soon we could be wearing (or even selling) Sugar
> >>> Labs tees at LinuxTag Berlin ;-)
> >>>
> >>> thanks
> >>>
> >>> Sean
> >>> _______________________________________________
> >>> Marketing mailing list
> >>> Marketing at lists.sugarlabs.org
> >>> http://lists.sugarlabs.org/listinfo/marketing
> >>
> >>
> >>
> >> --
> >> Caroline Meeks
> >> Solution Grove
> >> Caroline at SolutionGrove.com
> >>
> >> 617-500-3488 - Office
> >> 505-213-3268 - Fax
> >>
> >> _______________________________________________
> >> Marketing mailing list
> >> Marketing at lists.sugarlabs.org
> >> http://lists.sugarlabs.org/listinfo/marketing
> >>
> >
> >
>
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