[Marketing] Dell markets colorful netbooks & laptops to women

Sean DALY sdaly.be at gmail.com
Tue May 19 04:56:37 EDT 2009


http://www.prweekus.com/Consumer-feedback-prompts-Dell-to-adjust-new-site-for-women/article/137028/

Consumer feedback prompts Dell to adjust new site for women
"Dell is toning down the "pink" on its new site targeted to women,
Della, following criticism that it pandered to female stereotypes."


On Wed, May 13, 2009 at 10:43 AM, Sean DALY <sdaly.be at gmail.com> wrote:
> http://content.dell.com/us/en/home/della.aspx
>
> for feel-good factor, recycling tips:
> http://content.dell.com/us/en/home/della-giving.aspx
>
> 100+ laptop cover designs available for top-of-the-line laptops:
> http://www.dell.com/content/topics/topic.aspx/global/shared/design_studio/en/us/design_studio?c=us&cs=19&l=en&s=dhs
>


More information about the Marketing mailing list