[Marketing] Fwd: Goal: Getting Involved

[David Farning]

I am afraid that this got lost in my inbox rather then posted to marketing.

Austin has a lot of good suggestions.

david


---------- Forwarded message ----------
From: Austin Martin <ajmartin47 at gmail.com>
Date: Sun, May 3, 2009 at 2:26 AM
Subject: Re: [Marketing] Goal: Getting Involved
To: David Farning <dfarning at sugarlabs.org>


Hello everyone, I woiuld like to share my insight on the possible problem.

As someone from the outside looking in, the reason a lot of people are
looking at the Sugar on a Stick page is mainly that it got a large
amount of news.  However I think the reason so little people are
"Getting Involved" is because it is such a small link on the sidebar.
Also, the link that you provide main section of the main page that has
some to do with getting involved:
http://wiki.sugarlabs.org/go/Sugar_Labs/Contacts isn't inviting. This
page: http://wiki.sugarlabs.org/go/Sugar_Labs/Getting_Involved is
inviting.. but isn't on your main page.

Also a second problem is that if a user goes here:
http://wiki.sugarlabs.org/go/Sugar_Labs/Getting_Involved
It is very hard and uninviting trying to actually join one of the
groups, because for example:

I was trying to join the Design Team. So I luckily get to the
"Getting_Involved" page, and find the #Designer section. Then I go to
the Getting Involved section of the Design Team..
(http://wiki.sugarlabs.org/go/Design_Team/Getting_Involved) only to
realize that I have to be on the IRC on the 1st and 3rd Thursdays..
this automatically cuts off some people.. (and me from the Design
Team)

It is much easier if someone can just give their email and get on the
mailing list, this way they stay up to date on their topic. And feel
that they joined part of the team/community they want to be in.. along
with have a place to ask questions on how to get more involved in the
teams.

The only problem with joining mailing lists is that at this URL:
http://lists.sugarlabs.org/ the mailing lists are unorganized, and
worse, there isn't a mailing list for each group listed on the
"Community" sidebar of the wiki. Also, not everyone will know that the
IAEP mailing list is the Education Team mailing list. Therefore, back
to my situation, I had to default to the Marketing mailing list,
because it has somewhat to do with Design.. but now that I'm on the
Marketing mailing list, I have no interest in it, because it isn't
what I was interested in and so until now I've been silent, and would
continue to be silent if you were not talking about this subject and I
not felt that I could help. (And I'm not normally one who stays silent
too long..)

So to put it simply, and in a less-of-rant form:
1. Change Connect with Sugar Labs into the Getting Involved page.
2. Make a mailing list for each, and put the information for joining
them in a simple place. (Maybe on the Getting Involved page)..
3. Keep the list (http://lists.sugarlabs.org/) organized, and put the
main ones in a row, with a simple name (not IAEP..)

This concludes my speech..
-----

Hopefully this helps, because that's my only reason for writing this.
If I sound mad/angry I really don't mean too.

Thanks,
Austin Martin - OpenOffice.org Art Project, FLOSS Manuals, and
hopefully soon, a little bit of the, Sugar Labs Design Team.



On Tue, Apr 28, 2009 at 10:20 PM, David Farning <dfarning at sugarlabs.org> wrote:
>
> On Tue, Apr 28, 2009 at 9:50 PM, Caroline Meeks
> <caroline at solutiongrove.com> wrote:
> >
> >
> > On Tue, Apr 28, 2009 at 10:46 PM, David Farning <dfarning at sugarlabs.org>
> > wrote:
> >>
> >> On Tue, Apr 28, 2009 at 9:00 PM, Caroline Meeks
> >> <caroline at solutiongrove.com> wrote:
> >> > Looking at the analytics I notice that our biggest referrals are from:
> >> > heise.de  then lifehacker.  ArsTechnica is actually about 1/4 as much as
> >> > those.
> >> >
> >> > Anyone know the heise.de folks? What is the audience?
> >> >
> >> > We seem to be doing fairly well at getting people to at least think
> >> > about
> >> > trying Sugar on a Stick.
> >> >
> >> > From Sugar on a Stick page
> >> >
> >> > 11% go to Windows, 4% Mac, 3% Linux and 2% Virtual Box
> >> >
> >> > If our goal is to get people involved they certainly aren't getting to
> >> > the
> >> > Getting Involved page:
> >> >
> >> > 18,000 people looked at the Sugar on a Stick page.
> >> > 174 looked at getting involved.
> >>
> >> 1% actually pretty decent for open source projects.
>
> A _very_ well run community can reasonably strive for about 1% of
> their users to give back to the community in some way.  1% of those
> can be encourage to become active participants.
>
> These number are very anecdotal and depend heavily on the nature of
> the project.  On the plus side, Sugar Lab's mission, vision, and
> values and pretty compelling.  On the negative side, most of our users
> are seven years old:)
>
> I think we can look at four potential pools of people to become
> involved in Sugar Labs:
> 1.  Altruistic high school and college students who want to make the
> world a better place while they do something fun and learn something
> new.
> 2.  Concerned geeks who want to improve _their_ children's educations.
> 3.  Sysadmins and teachers from local deployments who 'get' the
> community process.
> 4.  Partners who make a living based on Sugar.
>
> david
>
> > Do you have data to share? :)
> >
> > That 174 looking at the page. We should expect 1% of those to act.
> >
> > But you maybe right, that 1% going to that page isn't bad. We'll see in a
> > few days if my edit makes a difference.  I love Data!!!! :)
> >
> >>
> >>
> >> david
> >>
> >> > Also note that 18,000 people looked at the Sugar on a Stick page and
> >> > 10,000
> >> > looked at the main page of www.sugarlabs.org
> >> >
> >> > I think we, especially Sean, should take a look at the Sugar on a Stick
> >> > page
> >> > and see what tweeks it should have to make in a second front door, at
> >> > least
> >> > for now, to Sugar Labs.
> >> >
> >> > I added a link to getting involved on the SoaS wiki page just now.
> >> > I set goals so we can track how many people are going to the getting
> >> > involved page.
> >> >
> >> > What other goals do we have?  What other ways should we measure the
> >> > success
> >> > of our web sites?  Remember what we measure can be a very powerful
> >> > influence
> >> > on us.
> >> >
> >> > Oh btw way.  Let me not forget to say!!! WooHoo!!! AWESOME results!  Our
> >> > peak on Feb 5th (after the Xconomy article) was 2,000. Our peek on
> >> > Monday
> >> > was 8,000!
> >> >
> >> >
> >> > --
> >> > Caroline Meeks
> >> > Solution Grove
> >> > Caroline at SolutionGrove.com
> >> >
> >> > 617-500-3488 - Office
> >> > 505-213-3268 - Fax
> >> >
> >> > _______________________________________________
> >> > Marketing mailing list
> >> > Marketing at lists.sugarlabs.org
> >> > http://lists.sugarlabs.org/listinfo/marketing
> >> >
> >> >
> >
> >
> >
> > --
> > Caroline Meeks
> > Solution Grove
> > Caroline at SolutionGrove.com
> >
> > 617-500-3488 - Office
> > 505-213-3268 - Fax
> >
> _______________________________________________
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> Marketing at lists.sugarlabs.org
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