[Marketing] [IAEP] http://wiki.sugarlabs.org/go/Welcome_to_the_Sugar_Labs_wiki
sdaly.be at gmail.com
Mon Mar 16 05:20:50 EDT 2009
It's a good warning about being too "design" and not enough "content"
Most journalists I know (and myself when I was a journalist and also
later working with PJ at Groklaw) are in a big hurrry to find the
information they need: they want the homepage, a link there for press
or investor relations, and one additional click to find the day's
press releases as well as previous ones.
If they get lost in the wiki (and the previous location of press
releases *was* rather obscure), they will only need 1 additional click
to find the homepage which has the press page link.
On Mon, Mar 16, 2009 at 10:01 AM, Bernie Innocenti <bernie at codewiz.org> wrote:
> Sean DALY wrote:
>> Today, we will be welcoming a large number of first-time visitors and
>> they will very surely be disoriented if they start their visit by
>> clicking around on the wiki, which is a possible scenario since Google
>> indexes the wiki before the static intro (a flipflop from the behavior
>> over the past two weeks, but it turns out that Google was fooled when
>> showing www.sugarlabs.org in #1 position; they meant to show
>> wiki.sugarlabs.org). This is why it is absolutely vital that the front
>> door of the site be very easy to find. We are communicating with the
>> media on "www.sugarlabs.org" and hopefully today there will be lots of
>> external links to that address which will mitigate the importance of
>> supplying navigation to the homepage.
> Here's a real story:
> Some time ago, a journalist at the EU parliament asked us for resources
> about OLPC, so I handed OLPC business card. The man looks for the URL,
> and then says: "yeah... I've found the laptop.org web site, but... don't
> you have another place where you keep all the information, such as a wiki?"
> // Bernie Innocenti - http://www.codewiz.org/
> \X/ Sugar Labs - http://www.sugarlabs.org/
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