[Marketing] McGraw-Hill Education Announces 'Center For Digital Innovation'

[Sean DALY]

http://www.mcgraw-hill.com/releases/education/20090616.shtml
http://sev.prnewswire.com/computer-electronics/20090616/NY3284716062009-1.html

"McGraw-Hill Education today announced the creation of its new Center
for Digital Innovation, a first-of-its-kind research and development
center focused on bringing to elementary and secondary classrooms the
same digital environment that today's young people have embraced
outside of school. The Center will be led by McGraw-Hill Education's
talented and experienced team of classroom educators, expert engineers
and software developers who are marrying McGraw-Hill Education's
expertise in curricula development and successful record of developing
digital education solutions with emerging technology to design new,
paradigm-changing PreK-12 learning solutions. These offerings are
helping usher in a new phase of cutting-edge digital-based instruction
that will help improve student performance and accelerate the
development of 21st century skills."

"The Bothell, Washington-based Center for Digital Innovation has
several new technologies currently in development and this morning
launched two new products that will be available in August for the new
school year."

    * CINCH Project, a collection of Web 2.0 tools for collaborative
learning projects, features a community-based Web site where teachers
and students create digital profiles and participate in group inquiry
opportunities all in a safe and secure Web environment.

    * Planet Turtle is a K-3 social network where children can
interact with their peers in a protected Web environment by developing
online animal-based character avatars and completing learning
"challenges" that progress as their skills improve.