[Marketing] [Sugar-devel] [IAEP] Show Must Go On - SoaS for the XO-1

[Bert Freudenberg]

On 17.06.2009, at 12:56, Martin Dengler wrote:

> On Wed, Jun 17, 2009 at 12:41:05PM +0200, Jonas Smedegaard wrote:
>>> What if we developers only announce in developer-oriented forums and
>>> someone else (marketing team?) takes the task of communicating it to
>>> end users?
> [...]
>> I suggest transforming it into this instead:
>>
>> Beware of the target audience of the list you post to.  If you are
>> unsure if your message could be misinterpreted (e.g. if you are a
>> geek with a message to end users) then consider passing it through
>> someone more devoted to communicating (e.g. the marketing team).
>
> Good point, but I think the audience involved has self-selecting down
> to "developer <-> tester".
>
> I don't think we need to be worried about anyone else.  Do we need to
> worry about a person, who a) doesn't understand copy-nand but b) is
> subscribed to IAEP, suddenly deciding that they'll run mysterious
> commands on huge downloaded files and end up with something they
> didn't expect?  I don't think that more than a handful of people will
> do that, if that.


Many developers can't imagine with how little understanding actual end  
users approach tasks like this. Even slapping on a big WARNING sign  
does not really prevent them from severely damaging their system.

For you it seems obvious nobody should undertake this unless they know  
exactly what they're doing. Which is precisely the problem. Saying  
that developers should not talk to users is only half a joke. It's  
often frustrating for both sides. You need someone who can think on  
both levels to mediate.

- Bert -