[Marketing] urgent - problem with banner PDF, but also opportunity to be seized

[Gary C Martin]

On 10 Jun 2009, at 14:08, Sean DALY wrote:

> yes that's right they don't have the font

Cool, easy fix. Had me worried there for a moment :-) Attached are  
sugar_learning_platform_rollup_v5.pdf (original blueberry? flavour),  
and sugar_learning_platform_rollup_v5_strawberry.pdf with top logo,  
bottom logo, and centre Browse icon in the red/orange combo – after  
some faffing I did decide to change out the red in the top two  
activity icons (for a dark blue & purple) so as not to distract/clash  
from/with the new red logo treatment. As spotted/corrected that the  
".org" and "learning platform" had a different colour profile to  
"labs" from the logo, making them appear slightly darker than the  
"labs" grey.

Regards,
--Gary

> On Wed, Jun 10, 2009 at 3:05 PM, Gary C Martin<gary at garycmartin.com>  
> wrote:
>> On 10 Jun 2009, at 10:05, Sean DALY wrote:
>>
>>> Gary - the "infographiste" at the banner printing house says the
>>> ".org" at the bottom is not vectorized
>>>
>>> Can you please forward to me asap a vectorized version? She says it
>>> could be just that bit, or a new file, whatever is easier. A 100%
>>> vectorized version will be better moving forward of course.
>>> Alternatively send the font.
>>
>> The ".org"? Sounds like they have some problem with the font. This  
>> is all
>> 100% vector, I made very sure of that. What I'll do is re-check and  
>> convert
>> any fonts into vector outlines so it's all just shapes.
>>
>>> They gave me a small discount for taking two banners; my plan is to
>>> leave one in Berlin. They said if we wanted to change the logo color
>>> on the second one, we can - if both files get to them by tomorrow,  
>>> we
>>> will have both banners on June 22nd. Can you do a logo 06 Strawberry
>>> treatment? Might need to change the central browse icon color too...
>>> do what you think is best
>>
>> Yep, will send out a Strawberry version at the same time.
>>
>> Regards,
>> --Gary
>>
>>> thanks
>>>
>>> Sean
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