[Marketing] FYI, Ubuntu and Intel Moblin

[David Farning]

John, I own you a call.  tomorrow looks good.

On Tue, Jun 2, 2009 at 5:36 PM, John Tierney <jtis4stx at hotmail.com> wrote:
> What is the path to get Sugar as part of the Ubuntu
> Netbook Remix offering?

Please keep in mind that this not a developer talking so, I may be
completely full of shit.

1. Limiting Sugar dependancies to Gnome mobile dependencies.  I don't
know how feasible that is now.  It is more likely going to be part of
the migrating to Gnome 3.0 process, but sooner wouldn't hurt if it
were possible.

2. Improving the Ubuntu packages.  When Morgs took a new job the
Ubuntu  packages started stagnating.

3. Work with Canonical to have Sugar certified on Ubuntu on a
particular machine.  When Canonical/Dell sell a specific machine
preloaded with a product, the expected quality, and cost, of enduser
support goes _way_ up.

Challenge - How do we bump the needle?  I am not  sure if bumping the
needle is the best analogy.  What I really mean is how do we increase
increase Sugar usage enough that Sugar sales numbers become more than
'noise' in a partner companies sales 'signal'.

First Quarter 2009 notebook sales for Dell, Asus, and HP were 4.3,
1.7, and 7.3 million units.  From a strictly business point of view,
Sugar needs to represent 10 if not 100s of thousands of sales to make
vendors take notice.

This leaves Sugar with a couple of options:

1.  Focus on integrating Sugar with the Existing Linux distro.  If
Sugar 'just works' on a distro then the distro can worry about bumping
the vendor's needle.  Sugar just piggybacks on the distro.

2.  Hardware vendors often have Education 'efforts' or education
projects in their foundations.  Sugar Labs can focus on creating
footholds in these projects.

3.  Focus on Goodwill.  The goodwill potential of Sugar Labs is huge!
Every company want to look socially responsible.

4.  Work with smaller vendors who's needles we can bump.

I hope this helps

david

> Canonical delivers next generation of Ubuntu for Intel-
> powered classmate PCs
> http://www.ubuntu.com/news/intel-classmate-unr-netbook-remix
>
> Between the Intel Classmate and new Dell education Laptop
> Canonical and Ubuntu are leading the charge into children's
> hands-Sugar should be on board!
>
> John Tierney
>
>> Date: Tue, 2 Jun 2009 17:04:11 -0500
>> From: dfarning at sugarlabs.org
>> To: walter.bender at gmail.com
>> CC: Marketing at lists.sugarlabs.org
>> Subject: Re: [Marketing] FYI, Ubuntu and Intel Moblin
>>
>> Nice,
>> The moblin UI is based on gnome mobile. I expect to see a lot of the
>> work done by both Mobin and Ubuntu Netbook Remix showing up in Gnome
>> 3.0.
>>
>> david
>>
>> On Tue, Jun 2, 2009 at 11:58 AM, Walter Bender <walter.bender at gmail.com>
>> wrote:
>> > http://blog.canonical.com/?p=173
>> >
>> > -walter
>> > --
>> > Walter Bender
>> > Sugar Labs
>> > http://www.sugarlabs.org
>> > _______________________________________________
>> > Marketing mailing list
>> > Marketing at lists.sugarlabs.org
>> > http://lists.sugarlabs.org/listinfo/marketing
>> >
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