[IAEP] [Marketing] Sugar Labs at SCaLE 17x post-conference summary

Adam Holt holt at laptop.org
Tue Mar 12 14:20:15 EDT 2019

Alex, Caryl & All did an amazing job pulling this together.

It really is a new era when many people came by who were born after OLPC's
mass production era, had never heard of OLPC at all (or perhaps completely
forgot about it a dozen years later...)

While we could not be there the entire 4 days, Fri-Sat-Sun each generated a
ton of very thoughtful interest in Sugar, Internet-in-a-Box and many
difficult democratized/global learning questions in general — more so than
in prior years interestingly!

Perhaps the world is a "smaller place" than when OLPC/Sugar began in the
2000s, now approaching its 3rd decade (2020-2030) with a more grounded
sense of impactful idealism than when it all began.....

On Tue, Mar 12, 2019, 1:52 PM Alex Perez <aperez at alexperez.com> wrote:

> We had a successful presence at the Southern California Linux Expo, and
> booth visitors chose to take several hundred business cards with Sugar
> Labs, Sugarizer, Sugar On a Stick, and Internet In A Box logos. In
> attendance were myself, my wife, Caryl Bigenho, her lovely husband, and
> Adam Holt, all of whom were stationed at the booth to interact with and
> answer questions from the attendees.
> Estimated attendee count for SCaLE 17x
> <https://www.socallinuxexpo.org/blog/scale-17x> was around 3,000. Despite
> being crammed in the rear corner of the exhibit hall, we had a lot of foot
> traffic, and general interest. We gave away just under 500
> sugarlabs.org-branded promotional items, which was a sugarlabs.org-branded
> LED light and whistle key chain item, as well as several hundred "business
> cards", which you can view below.
> We had six OLPCs on display, including one XO-4, two XO-1.75's, and an
> XO-1.5, all of which could be interacted with by visitors, and had a lot of
> kids (I'd guess at least a hundred) stop by and play with the OLPCs. We
> briefly explained what Sugar was to adults and children alike, and
> encouraged them to try it out for themselves on the machines, as well as by
> download Sugar on a Stick.
> We also had Sugarizer on demo on an iPad and Google Nexus 7 tablet, as
> well as a new $200 HP laptop running Sugar on a Stick, to demonstrate how
> easy it is to run Sugar on commodity hardware.
> Please let me know if you have any questions.
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