[IAEP] Marketing leadership

Caroline Meeks solutiongrove at gmail.com
Tue Jan 27 11:11:28 EST 2009


If you read this and said to yourself. "Well yes this is important, but I'm
a geek and I don't do marketing" please take a minute and think about the
marketing, advertising and press related people at your work and social
circles.  Think if there are a couple people you could talk to about Sugar
and why you think its important and see if perhaps they would like to
volunteer with the project.


On Tue, Jan 27, 2009 at 10:48 AM, Greg Dekoenigsberg <gdk at redhat.com> wrote:

> (forwarded from the marketing list)
> Hi folks.
> My job description here at Red Hat is changing a bit, and I'm going to
> have significantly less time to devote to Sugar.  As such, I need to focus
> on areas where I can have the most impact.  I believe that marketing Sugar
> is a pretty key activity, but it's no longer one that I have time to
> lead.
> Therefore: it's time to find a new lead for the marketing team.
> What does that mean, exactly?
> Well, it means a bunch of things.  It means figuring out how to create
> things like t-shirts and lollipops and stickers out of thin air.  It means
> figuring out how to get Sugar exposure at events.  It means arranging to
> getting Sugar advocates in front of people.  It means running meetings to
> keep everyone on the same page (what's most important this week, and who's
> doing it?)
> It's a lot of work.  Leadership always is.  I still believe, strongly,
> that someone needs to step up to this work -- but right now, this person
> cannot be me.
> With my limited time, I will continue to focus on the engineering side,
> with a specific focus on bringing as many volunteer engineering resources
> to bear.  If someone chooses to renew the weekly meetings, I will happily
> attend and share my experiences in "marketing open source".
> The floor is open.
> --g
> --
> Got an XO that you're not using?  Loan it to a needy developer!
>    [[ http://wiki.laptop.org/go/XO_Exchange_Registry ]]
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> Marketing at lists.sugarlabs.org
> http://lists.sugarlabs.org/listinfo/marketing
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Caroline Meeks
Solution Grove
Caroline at SolutionGrove.com

617-500-3488 - Office
505-213-3268 - Fax
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