[IAEP] "Sugar on a Stick" usage motion

[alan c]

Bernie Innocenti wrote:
> On Fri, 2009-12-18 at 12:04 -0500, Mel Chua wrote:
>> MOTION: Yes, "Sugar on a Stick" should be reserved by Sugar Labs for
>> use by the SoaS-Fedora distribution so that Sugar can be marketed 
>> effectively, until such time when a trademark policy, agreement, and 
>> process is put in place: SoaS will be the first project to go through 
>> that process.
> 
> I'll second this motion as it seems to help mitigate the current climate
> of uncertainty to a certain extent.
> 
> This is one of those delicate issues where we're trying to find a
> balance between two competing requirements. By being too permissive and
> letting anyone use our brand even in confusing ways, we risk destroying
> its value. On the other hand, if we hold it too tightly we risk shying
> away most potential partners, thus most of the value anyway.
> 
> I hope we can find a good compromise that maximizes the value of our
> shared assets.
> 

If you do not have good control of the brand it will very easily be
usurped and or corrupted by others for their own purposes, which will
include fighting and opposing your aims at a time when you are
becoming effective.

-- 
alan cocks
Ubuntu user