[IAEP] [Olpc-open] G1G1 (was Re: [Community-news] OLPC News (2008-09-29))

[Nicole Lee]

*remembers how painful to deal with some of the impressions that donors got
from G1G1 1 marketing were to deal with*
-nikki

On Sat, Oct 4, 2008 at 6:42 PM, Edward Cherlin <echerlin at gmail.com> wrote:

> Update: Some of the computer press has picked up the story.
>
> But we could be all over the Mainstream Media, including having
> Nicholas, Walter, Alan and others on all the talk shows. If they are
> willing. Are any of you? This is the one time of year when ordering
> something you can't get is a positive. We should aim for something
> ridiculous, like a million units. (Although we shouldn't say that to
> the media in so many words.) And then we should provide daily tracking
> of order numbers and of production lead times, to encourage yet more
> people to order as early as possible.
>
> We should be playing up the connection with the 40th anniversary of
> the Dynabook idea, and of Doug Engelbart's Mother of All Demos. I have
> been in contact with him and his people, and I know that they are keen
> on that. We should be doing T-shirts, mugs, stickers, replica mice,
> and all the rest of the merchandising, and getting several books
> published. Why anybody at OLPC would want to waste the best marketing
> time in the year is utterly beyond me.
>
> If you don't think my opinion counts, ask Amazon.
>
> On Mon, Sep 29, 2008 at 4:50 PM, Edward Cherlin <echerlin at gmail.com>
> wrote:
> > This is the first time I have heard that G1G1 will start up again on
> > Nov 17. As far as I can tell, nobody in the outside world has picked
> > up on this yet.
> >
> > Is this a leak? Is it true? Has there been any outside announcement?
> > Since it doesn't show up in Internet news searches, I am certain that
> > there was no press release. Should I Slashdot this?
> >
> > This is a Hell of a way to run a global non-profit. We have one of the
> > world's biggest brands, and we do nothing with it. We could be The
> > Must-Have Gift for this Holiday season without any advertising
> > expense, if we would just let the media have the story. Even with the
> > manufacturing delays that we can predict. That's one of the draws for
> > the Must-Have Gift of the year. Cabbage Patch died the moment you
> > could get one off the shelf.
> >
> > There is a great deal more I could say about this and other management
> > issues, but this is not the place for it. If you want to hear any of
> > it, you know where to find me.
> >
> > But!! I have a better idea. Who wants to fork the PR program, and help
> > write an Open Source press release? We'll have to reverse engineer
> > most of the content, but I have confidence in our community's
> > abilities.
> >
> > On Mon, Sep 29, 2008 at 2:45 PM, Jim Gettys <jg at laptop.org> wrote:
> >> Community News
> >> A weekly update of One Laptop per Child September 29, 2008
> >
> >> Our appearance outside the Marriott attracted a lot of people to out
> >> tables; some of them were as far as from Finland; many of them knew
> >> about "those laptops for children" and were asking about the ways to
> >> acquire the laptops (we even got questions: are you selling the
> >> machines?). So, in addition to conducting our scheduled testing, we also
> >> served as "unofficial" OLPC marketing representatives, steering people
> >
> >> to the Nov 17 opening of the G1G1 event through amazon.com. The time we
> >
> >> were outside wasn't even the peak lunch time for people to fill that
> >> square; just imagine the level of attention, if we were there at the
> >> lunch time!
> >
> > --
> > Don't panic.--HHGTTG, Douglas Adams
> > fivethirtyeight.com, 3bluedudes.com Obama still moving ahead in EC!
> > http://www.obamapedia.org/ Join us!
> > http://wiki.sugarlabs.org/go/User:Mokurai For the children
> >
>
>
>
> --
> Don't panic.--HHGTTG, Douglas Adams
> fivethirtyeight.com, 3bluedudes.com Obama still moving ahead in EC!
> http://www.obamapedia.org/ Join us!
> http://wiki.sugarlabs.org/go/User:Mokurai For the children
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