[IAEP] Branding and mascot (Was: Re: Color combos for the logo)

[Jameson Quinn]

On Fri, Dec 5, 2008 at 12:52 PM, Caroline Meeks
<caroline at solutiongrove.com>wrote:

>
> My thinking is as follows.
>
> When a kid is using Sugar you want them emotionally engaged with their work
> and the other kids, who they probably know in real life.  The XO is a great
> icon for transparently representing other people and letting your use that
> as a symbol for a mental model of them.
>
> When we are teaching about Sugar, making powerpoints, books etc.  We want
> to emotionally engage out readers hindbrain, with cute images that helps the
> person learning about Sugar feel like they are having fun.  I'm getting this
> from a Kathy Sierra talk.  So a mascot is not something that appear in the
> UI of Sugar. Its a branding element we put in book and slide shows and to
> spark up web sites. Maybe we also make it a fictional kid character we use
> in examples.
>

I agree 100%. This is not meant as part of the default interface, but has
its place.


>
> I like the animal, but  I think we need a cuter version then this first
> try.



I made a second attempt at http://sugarlabs.org/go/Image:Suggie_glidie.svg .
A bit of skew to get the gliding vibe, a bit more concave at the edges to
reduce the flasher vibe, and some real sugar colors to see how that works.
However, this is still pretty close to the real animal except for a bigger
head (http://sugarlabs.org/go/Image:Bigsuggie-xo.svg now has the references
to the source images). So I have some basic questions:

0. Is anybody worse than neutral on the idea of a mascot (which would not
replace the xo icon or sugar logo)?
1. Do people like the species?
2. Do people like the idea of incorporating the XO logo and the two-color
look?
3. If the above two are "yes", then what is wrong with this one? Should it
be more cartoony - bigger eyes and head, fewer fingers? Is it still too
flasher-y? Other suggestions?
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